Expo
Little Sugar MTB | October 10, 2026 | OZ Trails Bike Park
Big Sugar Gravel | October 15-16, 2026 | The Momentary
It All Starts Here
The Big Sugar Classic Expos are the biggest in the region for MTB and gravel enthusiasts. These open-air, market-style festivals gives attendees the opportunity to engage with industry-leading brands, test new products, and join in on all the pre-race festivities. The free cycling extravaganzas feature over 100 international, national and regional exhibitors showcasing products, services, and experiences for athletes and spectators alike.
Get In On The Fun!
In addition to exhibitor booths, attendees enjoy food trucks, live music, #Insta-worthy photo opps, shakeout rides, and more that you don’t want to miss.
With all of the latest and greatest in off-road cycling, you might just spend more time here than on your bike!
Expo Schedule
Neversecond Sweat Test
Neversecond
Reserve your slot to test your sweat with an hDrop monitor and get real data on your sweat rate and sodium loss. You’ll walk away with clear, actionable insights to dial in your hydration and fueling strategy. During your session, you’ll ride for 30 minutes on a Wahoo KICKR Bike, so come ready to sweat!…
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Life Time Grand Prix Autograph Signing
Life Time
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Meet Continental Pro Athletes
Continental
Meet Continental Pro Athletes Russell Finsterwald and Leah Van der Linden at the Continental Booth. Hang out, chat, and get race tips for Sunday.
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