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Visit Northwest Arkansas

Turn your trip into a week-long getaway, and explore the heart of the Ozarks! Northwest Arkansas offers a world-class art scene, a thriving bike culture, delectable food and drink, and small town charm.


View the different places and sights that only the Ozarks can offer.

Learn more about Bentonville here.

Learn more about Bella Vista here.

 Lodging Recommendations

If you’re traveling from out of town or wish to stay closer to the trails during the Big Sugar Classic, you can take advantage of the best hotel rates available in the Bentonville and Bella Vista areas through our hotel partner – Hotel Planner. This partnership provides the following advantages to make your stay in Northwest Arkansas one where you won’t want to leave!

  • Best Rates – Negotiated and online discounts
  • Save Time – No more calling around to hotels
  • Compare Offers – Hotels bid for your business
  • Automation – Makes the process simple and fast
  • Long Term Stays – Get discounts for long term stays
  • Testimonials – Top notch customer service
Bella Vista

Bike Shipping

Need to get your bike to Arkansas? Use Bikeflights, the official bicycle shipping service of Big Sugar Gravel. Bikeflights built a custom Big Sugar Gravel Shipping Guide to streamline your event travel. All bookings are monitored by their expert team until delivery. Bikeflights also offers easy-to-pack boxes, packing how-to videos and excellent customer support. Ship the best way with Bikeflights.

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