Schedule
October 10-17, 2026
More than just two races—this is a 10-day festival that brings the cycling world to Bentonville for THE can’t-miss, end-of-season party.
Join us in the cycling mecca for races, group rides, industry gatherings, clinics, and so much more. All set in Bentonville, AR—the “new capital of cool” and hub for arts, culinary, and outdoor experiences. Bookended by races, it’s your chance to shred the MTB trails and gravel roads that put NWA on the map, plus enjoy a full week of events below.
Thu, Oct 15
No Sugar. All Momentum. Shakeout Ride with Kenetik
Kenetik
This will be a no-drop ride to shake out the legs, see a preview of the course, and drink Kenetik with friends.
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Neversecond Shakout Ride
Neversecond
Join Neversecond, USWE, HydraPak, Tifosi, and Panaracer for a pre-race shakeout ride! First 20 riders to arrive will receive a goodie bag packed with gear and giveaways from all five partners. Stick around after the ride for a chance to win an even bigger prize package featuring goodies from each brand. Come ride, hang out,…
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Fri, Oct 16
Kodiak Shakeout Ride with Keegan Swenson + Christopher Blevins
Kodiak
Love pancakes? You’re in for a treat. Join us for a fun shakeout ride supported by Kodiak, and ride alongside Keegan Swenson and Christopher Blevins.
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Sat, Oct 17
Big Sugar Gravel 50mi Awards
Life Time
UNBOUND Gravel Qualifier Lottery to follow.
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The Gravel Rave
Life Time
A night where the world of gravel cycling collides with electrifying beats. This isn’t just any event, it’s the world’s greatest cycling after-party. GET TICKETS
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